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Number of employees 1500 Website Gianni Versace S.p.A. ( Italian pronunciation: ) usually referred to simply as Versace, is an Italian fashion company and trade name founded by in 1978. The main collection of the brand is Versace, which produces upmarket Italian-made and accessories, while other diffusion lines are Versace Collection (mainly in the US), and Versace Jeans. The Versace logo is the head of, a Greek mythological figure. The logo came from the floor of ruins in the area of that the Versace siblings played in as children. Gianni Versace chose Medusa as the logo because she made people fall in love with her and they had no way back.
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He hoped his company would have the same effect on people. The Versace brand is known for its innovative designs having symbolic flashy prints and bright colors. The company announced in 2018 that it would stop using fur in its collections. On 25 September 2018, announced their intention to acquire all outstanding shares in Gianni Versace S.p.A. For $2.12 billion (USD); the acquisition was completed on December 31, 2018. The Versace boutique in, Italy The Versace company teamed up with in 2008 to create the AgustaWestland AW109 Grand Versace VIP luxury helicopter. The helicopter includes Versace leather interior and a design on the outside.
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In 2011, Versace and released a new line of clothing that would be sold in H&M stores. The store sold both men's and women's clothing and home items such as pillows and blankets.
In 2015, Versace collaborated with dancer to release a line of sneakers. In 2018, and debuted their Kith x Versace collection, which featured a modified medusa logo with 'KITH' written over its eyes. Versace Men's Fall 2019 collection featured several items with the logo of. According to the fashion house, the two companies joined forces to channel 'the excitement of buying your first car.
Excitement and aspiration of owning something as an extension of one’s personality, something very connected to the idea of being a man.' Partnerships [ ] Versace partnered with the Mind Group firm in China in 2015. The two companies designed luxury residence towers called the 'Versace Residencies.' The goal of the creators were to combine Versace's luxury home elements with elements of traditional Chinese culture. This same year, Versace partnered with the ABIL Group in India to develop another residential project. These luxury homes are located in South Mumbai. In 2015, was featured in 's campaign.
5th Avenue, New York City, 2013 Palazzo Versace [ ] Soheil Abedian, of the, approached Versace in 1997 and successfully proposed a luxury hotel built upon the Versace brand; the first opened on Australia's on 15 September 2000. The hotel was sold to a Chinese consortium in December 2012. The second Palazzo, the, was completed in December 2015 and is located on the foreshore of Dubai Creek. A third Palazzo is under construction. The Palazzo Versace Macau was announced in 2013 and will be built in partnership with 's largest casino operator. The Palazzo Versace hotels are the first fashion-branded hotels in the world and place an emphasis on beauty and luxury. References [ ] Notes [ ].
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